Hélo is a new player in the digital telephony sector in Quebec. Its management team mandated us with creating the company’s name, defining the brand’s positioning strategy, and building a powerful visual identity. The industry being a rather traditional one, we opted for a fun visual solution with colourful images, allowing the brand to stand out from competitors and efficiently reach its target market: young families and self-employed individuals.
A minimalist, efficient web platform
Hélo offers a simplified IP telephony service for clients. That’s why the online point of contact had to be both simple and efficient. We therefore optimized the website to make sure users immediately feel familiar with the product and its services, helping them make informed decisions and making it easier for them to sign up. A hassle-free web experience that’s as easy as Hélo!